coffee kickstarter – dragonsandflowers

The coffee cup is an iconic staple of day-to-day life. It’s also loaded with unsustainable bells and whistles that create a lot of waste every year.

Just how much waste? According to a study by The Guardian, the UK alone tosses over 2.5 billion paper coffee cups every year. Even worse, a mere one out of every four hundred cups is actually recycled. That means towering landfills, worsening air quality, and, of course, the omnipresent threat of irreversible climate change. Being presented with yearly figures like these makes sustainability conversations feel like a useless loop. It’s all a lot of positive fluff with little to actually show for it.

This redesign to the classic coffee cup has a few thoughts on the matter. Fast Company shared an interview with the creators of this Kickstarter-backed coffee cup, hearkening to Chinese takeout and origami in its lid-free and sleeve-free design. It’s easy to fold and unfold, without fear of spilling, and cuts into the dismal statistics left by wasteful coffee culture.

One of my favorite details are the lovely animal-focused prints by Alexis Kandra, chosen specifically to keep buyers mindful of the very environment they’re supporting. Now that’s mindful packaging design.

One of the most common starting points for sustainability conversations are building materials: the ingredients we use to craft where we live and how we move.

To recycle something is to keep valuable materials out of toxic landfills and back into the hands of the people and businesses that need it. You don’t have to be a sustainability expert to know about the viability of recycled cardboard for storage. In fact, one of my earliest school memories was making my own paper out of recycled bits! Things get a little interesting when you see just how many materials can be reused and for what. Since this is a beverage blog (and I put the hook in the title), you can likely guess where this is going.

Coffee is a daily staple. A lifestyle and, for many, a passion. The old coffee grounds, as well as coffee-related supplies, can be a practical ingredient for all sorts of products. Let’s take a look at whether this is mere novelty or an actual change to get excited about.

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Tag: coffee kickstarter

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