Expensive wine and good wine aren’t always one in the same. Who knew?
A lot of people, as it turns out. Just unlikely the ones pricey bottles are actually aimed at. Vox released this short and amusing video on the convoluted nature of the wine market: already infamous for gatekeeping and snooty attitudes, it always goes a step further with its pricing model. The idea that expensive = quality is so pervasive that experienced wine tasters will outright contradict themselves on taste tests.
I rarely spend more than $30 on a bottle of wine, with my range usually between the $15 to $25 mark. If you could use a little more convincing that affordable is the way to go, my roommate’s parents are long-time wine drinkers who are all too happy to share their wine knowledge. When I asked if they’ve ever had a really expensive bottle of wine, they told me yes. When I asked if it was worth the price, they promptly told me no.
And there it is. At the end of the day, what you like is what you like.